BIG 92.7 FM is poised to create history with its pan India presence, spanning across 45 cities, 1000 towns and 50,000 villages to reach 200 million Indians across the length and breadth of the country. The company plans to take FM radio as a medium of entertainment not only to the key metros, but also to virgin markets that have never before experienced this medium of entertainment.

BIG 92.7 FM has the capacity to touch every fifth Indian across the country - every third urban Indian and one in every eight Indian in the rural areas. In short, BIG 92.7 FM will have the largest coverage from any private radio channel in the country.